Fri., October 14, 2022 6:27 PM Last updated on: Fri. October 14, 2022 6:44 p.m
Photo: Trisha’s Jewels
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Photo: Trisha’s Jewels
Fashionistas in Dhaka are certainly aware that there is a new lifestyle store in the capital, named bluebutton.lifestyle. Pictures of beautiful models, including the famous heroine of the film Hawa, Nazifa Tushi, have been doing the rounds on social media recently, sporting beautiful jumpsuits, blazers, three-piece suits and long dresses with traditional prints, including Jamdani prints.
Photo: Trisha’s Jewels
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Photo: Trisha’s Jewels
The owner of the online fashion store is none other than costume designer, Aniqa Zaheen of Hawa fame, “bluebutton.lifestyle is a pet project, established in 2019, but then Covid happened, and the idea had to be shelved for almost two years. Now that things are a bit better, I’ve brought it back to the public with a new collection for summer, autumn and winter,” he said the genius designer.
For all the latest news, follow The Daily Star’s Google News feed. The main idea behind starting the fashion store was to encourage Deshi’s to visit a “design-based” lifestyle store, where they could find all kinds of fashion clothes and also lifestyle related items like covers of cushions, creative sofas, scented candles, etc. .
Photo: Trisha’s Jewels
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Photo: Trisha’s Jewels
“Most Bangladeshis are inclined to go abroad for anything that is ‘designer based’ and that is purely a shame especially when there are so many talented designers in our country and that is the main idea behind to start bluebutton.lifestyle, which has also been a dream project for me, for a long time,” reflected Zaheen.
But why the name Blue Button…?
To this, Zaheen only seemed more excited to reply, “Because it is a sea creature and I have been fond of aquatic animals since my childhood as I was born in Cox’s Bazar.
The authenticity of the costume designs in ‘Hawa’ certainly shows us how talented Zaheen is and bluebutton.lifestyle hopes that she will once again prove to us that her ingenuity is limitless.
Photo: Trisha’s Jewels
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Photo: Trisha’s Jewels
