SHREVEPORT, La. (KTAL / KMSS) – Shreveport welcomed more than 60 Harvard Business School students last week.
Students have helped 11 local businesses, from Rhino Coffee to Barksdale Air Force Center for Child Development, working to address many different issues facing local businesses and organizations, from marketing to operations. and the dissemination of the program.
“But everything is so close together that if you make the wrong business decision, it has a lot of reputational value, right? That goes beyond what your business is doing, right? And that’s a context that’s very new to us and I think this is one of the biggest added values for cities like Shreveport, “said Samrath Oberoi.
Each of the featured businesses during the visit had the help of groups of six Harvard Master’s in Business students to help facilitate new business perspectives and strategies.
“It’s been a really amazing time to visit. I think the hospitality of the south, the community. Everyone here cares a lot about each other and has such a strong connection and desire to continue building the community and really commit to that area,” he said. say Harvard student Ashley Reid.
The students also met with Mayor Adrian Perkins, the Downtown Development Authority and other city officials, and presented their ideas for improving the community.
“That outside perspective has been fantastic,” Perkins said. “It will really allow us to solve some problems here that I think we haven’t been able to turn the corner.”